The North West’s VIRTUAL Event for Marketing Professionals
Tues 12th May, 10 til 2
Combining the knowledge and expertise of some of marketing’s most innovative companies, presenting a mix of keynote video with live Q&A
As life and work changes so dramatically
How will you adapt your marketing strategies to help steer a safe course for your business through these unchartered waters?
With a heritage of presenting highly engaging live keynote seminars, together with an exhibition of the latest marketing tools and solutions, we’re packing our bags and bringing everything online!
Our BRAND NEW virtual format is built to inspire you with ideas and give you the tools to implement them.
Attending may not only provide ideas to cover short term survival, but also give you the tools for long term transformation.
Learn whilst finding new solutions to your branding, digital, lead generation, direct marketing, content and advertising needs.
Critical Technology Competencies That Shape Customer Experience And Grow Revenue
Customer Experience (CX) is at the top of your CEO’s agenda. Great CX has proven to increase revenue, create repeat business and drive customer referrals. Great CX is mission critical – your true north. In this session you will learn critical technology competencies to help you to shape your company’s CX and to grow revenue.
Build high performing integrated campaigns in challenging times
An in-depth look at what integrated means and how to harness the opportunity during these uncertain times.
- What is an integrated campaign and why should I run one?
- How do I use multiple marketing channels in harmony?
- What does the anatomy of a high-performing campaign look like?
How EVERY Business can increase revenue using Social Media
In this seminar, we’ll cover how Facebook can grow your business. You can use these techniques to make more sales, build your audience, whether b2b or b2c! Heck, I even show you why Facebook can be your most profitable marketing channel!
Tools & techniques to help you pivot in challenging times and tackle marketing challenges with confidence
How do you get the big marketing jobs done … and done well? How do you make positive change and get everyone in your organisation pulling in the same direction? How do you market with confidence and without any hesitation?
The answers lie in clarity and direction. With them, everyone understands, believes and supports a central idea. Without them, everyone is an expert with differing opinions. I will share with you a powerful tool and some useful techniques for uniting everyone behind a single vision of your organisation and its value to customers.
Marketing with data under GDPR
Andy Smith (Managing Director, Corpdata Ltd) covers key issues about using personal data for direct marketing under GDPR. In addition to discussing business importance of targeting, respect for data subjects, and record keeping and due diligence, and highlights their growing relevance to complying with GDPR. Using some real examples of ICO investigations, Andy also highlights some of the important steps to ensure you can respond to a similar enquiry. These include such issues as how to use data for marketing under GDPR; how to rent lists safely; Issues with your legacy data; handling data processors; the importance of data accuray.
How to get more customers through data driven content
Getting more customers and visibility online is central to any digital marketing strategy, but where do you start? The answer lies in the data that sits in front of you, in places you might not know it exists. The SEO Works explain how to unearth these golden nuggets and leverage them to get more customers online.
Unlock the value of your digital content using the cloud
Marketing teams have an increasing appetite for creating new and engaging content, but if it’s buried in a messy filing system, stored on various USB’s or individual hard drives, it’s worthless. In this session, Michael Wells, Founder and Managing Director of Third Light will explain how you can use the cloud to store and organise your content to make it easily searchable and unlock its value. Michael will go through different tools available and show real-life examples of how marketing teams are using future-proof technology to maximise the value they get from their digital content.
Always 100% educational sessions, led by experts, designed to stimulate ideas and to leave you with practical tips to implement straight into your marketing campaigns.
Manchester’s Virtual Event partners
Claim your free Place
marketingSHOWCASE Manchester – ONLINE, Tuesday 12th May
Free to attend for marketing professionals
Your entry entitles you to:
- Access to the live stream
- Participation in the Q&A’s throughout the day
- Recordings of the sessions to review
- Exclusive show offers